Tearing things apart and sewing them back together again.
We have a store in Cardiff that looks just like that. I remember being annoyed they'd obviously pinched all the vintage sewing machines in the area but they're obviously going for a UK wide shortage ;)
I saw your photos when you posted them on Peter's blog. They make me feel strange but I like to think whoever came up with the idea saw sewing machines as works of art. Of course they are much more than that but still..BTW Welcome to blogland, I'm glad I found you!